Media / Open Chest TV / OC TV: Beauty Expert, Shalini Vadhera

OC TV: Beauty Expert, Shalini Vadhera

Media Open Chest TV Jan 09, 2014

“My passion in life is discovering the exotic,” says author, celebrity makeup artist, global lifestyle expert, and Oprah Award winner Shalini Vadhera. “Life is a journey. Finding ways to help women look good and feel good is the best part.”

And this media darling’s journey is one for the ages. Vadhera’s rise from jewelry and fashion entrepreneur, to celebrity make-up artist, to best-selling author, to a favorite guest of Dr. Oz, The Today Show, and The View to the founder of a $21-million dollar global cosmetics company is nothing short of remarkable.

In fact, Vadhera was able to capture lightning in a bottle, literally. She not only sensed where cosmetic trends were headed, she created them. First by writing the best-selling book “Passport to Beauty” and then creating internationally loved cosmetics company Global Goddess Beauty, which extolled the virtues of the planet’s best beauty secrets. This, plus GGB’s exclusive launch on QVC and in Sephora stores, vaulted Vadhera onto the national and international stage. She caught the eye of Oprah Winfrey in 2009 as O Magazine awarded her the coveted Beauty O~ward. By April 2010, Vadhera had no choice but to resign due to vision inconsistencies with an investor.

[blockquote]Armed with an international business degree and an eye on launching her own global beauty and lifestyle brand, Vadhera started her entrepreneurial journey at the age of 19 when her father sent her to India to start her own company.[/blockquote]

And that’s exactly what she did creating luxury jewelry and fashion lines sold to Macys and Nordstrom. But with a passion for beauty she launched her makeup career at the top with her big break working on “The Tonight Show with Jay Leno,” a stint that led to a successful career as a celebrity makeup artist. Her success led to recognition by numerous media outlets branding Vadhera as a multi-cultural and global beauty and lifestyle expert.

[blockquote]This provided a platform for Vadhera to expand her expert status, resulting infrequent appearances on CBS’s “The Early Show,” “The Dr. Oz Show”, “The Big Idea with Donny Deutsche,” E!,” NBC’s “The Today Show,” TBS’s “Movie and a Makeover,” “Fox News”, “Extra,”ABC’s “The View.”[/blockquote]

Before long, industry insiders wanted to capitalize on Vadhera’s sterling reputation and vast knowledge on exotic ingredients and cultures around the world. This unique point of view placed Vadhera in demand as a spokesperson and consultant for many Fortune 500 Companies such as Olay, Chapstick, Veet, Revlon, Lola Cosmetics on QVC ,Select Comfort Mattresses, Pantone Colors, Everyday Health and as the national spokesperson for, which included hosting the web-based show “About Face” and doing iVillage makeovers on The Today Show. Vadhera recently finished the 2011 “Brush With Fashion” initiative as the US/Canadian Spokesperson for The Body Shop.

Vadhera continues to pave her way through the competitive business arena, combining her global savvy with an intense passion for the unique and striking, calling every twist and turn an adventure of its own. Vadhera regularly travels the world looking for new inspiration in unique ingredients, rituals, cultures, fashion and lifestyle trends bringing this knowledge to clients looking for the latest innovation in product and brand creation, development, and multi-platform media and brand exposure.

Vadhera launched Dot ‘N Feather Ideation in 2011 to create compelling multi-platform content in the branding and television space. To date, the company has partnered with the likes of NBC Universal, The T Group, Sirens Media, & Daymond John from Shark Tank, to name a few, on a number of projects. Dot ‘N Feather also advises start ups in multiple areas of building their brands and helps facilitate strategic partnerships.

Vadhera recently awarded the Anokhi Prestige Game Changer Of The Decade Award in Beauty. Vadhera was awarded the “Sexy and Successful” Award with Freido Pinto for most promising entrepreneur. NY Post named Vadhera Global and Gorgeous. Vadhera was recently named in the Top 50 Coolest Desi’s. She is currently working on her next book. Vadhera continues to coach and empower women entrepreneurs all over the world. Vadhera was recently named the #1 person to watch in 2013 by The Economic Times of India and writes a monthly business column for Marie Claire.

My entire interview with Shalini was full of many “wow” reactions. She is a force to be reckoned with; all inspiring and impactful. If you love real life stories about women who set their own rules and changed conventional wisdom, this one is for you!

As always, I’d LOVE to know what you thought about any/all of the above, so please take a moment and post a comment at the bottom of this page.


Adil Hirji

Adil Hirji


Adil Hirji brings over 1 years of experience to ANOKHI in the digital media field. Since 18, Adil has founded, developed and built numerous successful online entities by consistently keeping himself up-to-date with the latest online technologies. Based on a solid "hands on" philosophy, Adil remains ...



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